Rimmel Animated Video

Frantic Showreel

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The Brief

Animated promo launch video for Rimmel’s new range of matte lipstick featuring motion graphics and CG animation.

The Animation

With Rimmel’s distinctive branding and style, we relished to opportunity to create this motion graphics led animated video for Rimmel’s brand new matte lipstick range. Having produced several videos for Rimmel over the years, we knew exactly what they needed the video to achieve. Bright colours, faced paced titles and punchy commercial music, all lead to a packshot reveal of the range. The video was initially shown at an international beauty products convention and later shared across social channels.

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