Textures you can
almost feel.
Beauty sells on texture. Before we build anything, we test the real formula: how thick it is, how it pours, how light passes through it and how it settles.
That reference goes into every simulation, so a serum drips the way the serum does and a cream peaks the way the cream does.
Once the product is built, every shade, size and SKU can be rendered from the same setup, consistent across film, stills and ecommerce.
Viscosity, shimmer and colour matched to the real product.
Every shade and SKU from one build, consistent across film, stills and ecommerce.
Pours, drips and swatches simulated from how the real product behaves.
Window takeovers, FOOH and social content for launches and gifting seasons.
Yes. We work from the physical product, swatches and colour references, testing texture and finish before we build anything. Shade, finish and texture are approved at the style frame stage, before animation starts.
No. Packaging can be built from design files and dielines, and formulations from samples or reference material, so content can be ready before stock arrives.
Typically 3 to 10 weeks from brief to delivery, depending on length, complexity and the number of shades and formats.
A small, senior team. Everyone on your project is experienced, so briefs move fast and changes are handled quickly. We use the right tool for each job, and when a brief needs something new, we learn it.
01
The product, the formula, the audience and the launch.
02
Scripts, style frames and camera moves, with shade and texture approved early.
03
Packaging, materials and liquid simulations built from real product reference, then animated.
04
Films, stills, cutdowns and shade variants in every format and spec.
Clients that have been Frantic.
Frantic energy. Flawless result.
London & Oxford. Working worldwide.