As fast, calm or bold as the
badge on the bonnet.
Car brands are fiercely protective of what they stand for, and most drivers could tell you what each one means. A family estate and a track car need very different films, so we study the brand before we touch the model.
Camera, lighting, pace and sound are all set to match it, so the film feels like the brand as much as it looks like the car.
Cars are designed in CAD long before they’re built, so launch content can be made while the vehicle is still under wraps, with every trim and colour from the same model.
Launch films and stills created before the car is publicly shown.
Trims, colours and options from one model, for configurators, ads and dealers.
Camera, pace and lighting set to the energy of the marque, from composed to full throttle.
Cars placed in environments and conditions that would be impossible or unsafe to film.
Yes. We convert CAD and engineering data into production-ready models, matching paint codes, materials and every specified option.
Yes. We’ve created multi-screen retail content, including an 11-screen takeover for Renault in central London, formatted for any screen size or shape.
Typically 3 to 10 weeks from brief to delivery, depending on length, complexity and the number of models and formats.
A small, senior team. Everyone on your project is experienced, so briefs move fast and changes are handled quickly. We use the right tool for each job, and when a brief needs something new, we learn it.
01
The vehicle, the audience, the launch and every channel it needs to cover.
02
Scripts, style frames and camera moves set to the brand’s energy, with paint, environment and lighting approved early.
03
Engineering-accurate modelling, materials, lighting and animation.
04
Films, stills, configurator renders and screen content in every format and spec.
Clients that have been Frantic.
Frantic energy. Flawless result.
London & Oxford. Working worldwide.
