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How To Choose The Right Animation studio for Your Brand

Choosing an animation studio can feel like hiring a band for your wedding. You want creative magic, but you also need someone who can show up on time, play the right songs, and not get weird halfway through the gig.

In other words: style matters, but so does trust. So if you’re wondering how to find the right studio for your next animation project, here’s what to look for, and why we think Frantic fits the bill.

Animation Style: Does It Feel Like You?

Every studio has a style. Some lean toward clean and corporate. Others love quirky characters or high-gloss 3D. None of them are wrong, unless they’re wrong for you.

Look through portfolios. Do their visuals feel close to what you had in mind? Could you see your brand living in that world? If not, keep looking.

At Frantic, we specialise in cinematic 3D animation for products, future-leaning motion graphics, and quirky character animation. If you want something wildly different, we’ll tell you honestly whether we can do it, or recommend someone who can.

Animation Experience: Have They Done This Before?

There’s a big difference between “can animate” and “can animate for your audience.”

An experienced studio knows how to take raw ideas and turn them into visuals that actually get results. They’ve worked across industries, dealt with picky stakeholders, and understand the difference between “cool” and “clear.”

We’ve created animations for tech firms, beauty brands, healthcare, education companies, and retail campaigns. We know how to take complex topics and turn them into content people actually want to watch.

Budget: Are They Upfront About Costs?

Animation budgets vary wildly, and you should never be afraid to ask, “What will this actually cost me?”

Some studios hide behind vague quotes or endless upsells. Others slap a big number on the table without explaining where it comes from.

Frantic is all about clarity. We give you a detailed breakdown, tell you what’s included, and make sure you know where every pound is going. No mystery fees. No surprises halfway through.

Portfolio: Is There Real Animation Work, Not Just Pretty Reels?

Showreels are great, but anyone can cut together a few flashy seconds. What you really want to see is full projects. Case studies. The full flow, from script to sound.

We don’t just show you pretty frames. We walk you through the thinking behind each project, why it worked, what we learned, and how it helped our client. It’s not just art. It’s strategy on screen.

Communication: Do They Make the Process Easy?

Even the best visuals won’t matter if the process is painful. Do they listen? Do they ask smart questions? Do you get a single point of contact or a dozen voices in your inbox?

With us, you get a clear workflow, regular updates, and someone you can actually talk to when things change (because they always do). We’re not just here to animate, we’re here to make your life easier.

Final Thoughts

The right animation studio should feel like a partner, not a production line. They should understand what you’re trying to do, show you better ways to do it, and make the entire project feel less stressful and more successful.

If that’s what you’re looking for, you might already be in the right place. Let’s talk about your project, and whether Frantic is the right fit.

ARE YOU READY TO GET STARTED?

To discuss starting an animation project, get in touch with Frantic today.