To create a fake out of home (FOOH) CGI animation to help launch Hollywood Bowl’s new Uxbridge location.
Working with Stripe PR, we developed this seamlessly integrated FOOH.
With the Uxbridge tube station providing the perfect setup for our stunt, we created a massive bowling ball which neatly rolls into the station platform, before slamming into ten pins suspended from the station roof.
The video was launched on their Instagram the week before the launch and achieved 100k organic views and 4k likes in 24 hours.
Modelling and 3D animation was completed in Cinema 4D, with rendering handled in Redshift.